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The Real Deal Video Strategist Club
COURSE INTRODUCTION
ACCESS TO OUR PRIVATE FB COMMUNITY
VIDEO SALES TRIFECTA BOOTCAMP
WELCOME (8:18)
DAY 1 WHAT IS THE SALES TRIFECTA (36:57)
DAY 2 CREATELY AND SPARK (19:42)
DAY 3 PRE PRODUCTION (12:24)
DAY 4 SOCIAL MEDIA THEORY DAY 1 (6:23)
DAY 5 SOCIAL MEDIA THEORY DAY 2 (6:49)
DAY 6 SOCIAL MEDIA SET UP & OPTIMIZATION (19:12)
DAY 7 SOAPBOX. STEP UP YOUR EMAIL GAME (22:26)
DAY 8 NETWORKING (47:54)
DAY 9. PRODUCTION DAY 1. LinkedIn LESSON (7:58)
DAY 10 PRODUCTION DAY & PREP QUESTIONS FOR YOUR TESTIMONIALS (13:46)
DAY 11 POST PRODUCTION AND CONTRACT LESSON (13:50)
DAY 12 POST PRODUCTION AND RETAINER LESSON (14:16)
DAY 13 UPLOADING YOUR VIDEOS (16:02)
DAY 14 DISCOVERY AND SALES PROCESS (23:57)
DAY 15 PRICING A TRIFECTA (14:50)
DAYS 16 - 19 PRODUCTION AND POST PRODUCTION
DAY 20 UPLOAD TESTIMONIALS AND SALES PIPELINE TRAINING (27:12)
DAY 21 REVIEW AND SETTING UP DISCOVERY MEETINGS (14:10)
Module 1. Videos That Business Will Pay Big Money For
1.1 Brand Message Videos (BMV) (9:35)
1.2 Testimonial Videos (12:56)
1.3 Promo Videos (10:12)
1.4 Sales Trifecta (10:17)
1.5 Educational Course Videos (9:29)
1.6 Phone Sales Person Introduction Videos (6:06)
1.7 Live Stream Multicast Videos (8:36)
1.8 Process and Procedure Videos (6:02)
1.9 Recruiting Videos (6:56)
1.10 Safety Videos (6:06)
1.11 Political Videos (5:11)
1.12 Compliance Videos (5:55)
1.13 Morale Videos (4:18)
1.14 Product Videos (6:02)
Module 2A. Facebook
2.1A Facebook Business Manager Overview & Setup (6:21)
2.2A Creating New Pages & Requesting Access to Client Facebook Pages (6:28)
2.3A Requesting Access to Client Ad Accounts & Creating New Ad Accounts (5:49)
2.4A Facebook Page Optimization (4:37)
2.5A Facebook Pixel Overview & Setup (7:02)
2.6A Ads Manager Intro (3:26)
2.7A Facebook Ad Type Overview (36:21)
2.8A Targeting, Placement and Budget (19:00)
2.9A Creative and Copy (18:20)
2.10A Creating Ad Sets Using Campaign Budget Optimization (10:35)
2.11A How to Estimate Ad Spend (7:21)
2.12A Testing to Find Winning Campaigns (16:00)
2.13A Creating & Understanding Custom Conversions (9:55)
2.14A Retargeting Funnel Walkthrough (11:27)
2.15A Must Have Apps (3:03)
2.16A Dealing With Facebook Support (5:45)
2.17A Start to Finish Ad Creation Walkthrough (17:44)
2.18A How to Track and Report on KPI's (Key Performance Indicators) (2:54)
2.19A Exclusion Targeting (how to NOT target past/current customers etc) (4:03)
2.20A ios 14 Update Guide (8:25)
Module 2B. Instagram
2.1B Creating an Instagram Account (1:14)
2.2B Optimizing Your Page & Structuring Your Bio (4:29)
2.3B Switching to an Instagram Business Account (3:58)
2.4B Linking Your Instagram Page to Your Facebook Page & Cross Posting (2:57)
2.5B Strategic Content Creation (3:18)
2.6B Hashtag Research (3:02)
2.7B Instagram Stories (7:27)
2.8B Instagram Ads (coming soon!)
2.9B Analytics (coming soon!)
Module 2C. Google
2.1C Google My Business (15:10)
2.2C Google Analytics (10:38)
2.3C Google Ads Creation (27:46)
2.4C Google Ads Dashboard Overview (8:48)
2.5C Setting Up Your Google Retargeting Tag (Pixel) (4:24)
2.6C Creating Custom Audiences in Google (COMING SOON!)
Module 2D. YouTube
2.1D Basic YouTube Ads Manager Overview & Setup (Basic/Express Setup) (6:07)
2.2D Full YouTube Ad Creation Guide (Full/Intermediate Setup) (14:49)
2.3D Linking YouTube to Your Google Retargeting Tag (2:24)
Module 2E. Snapchat
2.1E Snapchat Ads Manager Overview & Setup (6:48)
2.2E Snapchat Pixel Set Up (1:22)
2.3E Creating Custom Audiences & Retargeting in Snapchat (COMING SOON!)
Module 2F. Chat Bots
2.1F Chat Bot Setup Guide (Many Chat) (15:38)
Module 2G. Email Marketing
2.1G Mailchimp Overview (1:21)
2.2G Audience Creation (6:05)
2.3G Campaign Creation (Email Blasts) (8:47)
2.4G Campaign Creation (Automations & Flows) (7:42)
2.5G Campaign Reporting & Analytics (5:29)
2.6G Domain Authentication (4:34)
Module 2H. How To Audit a Prospect or Client's Website & Advertising Strategy
2.1H How to Audit a Website (17:23)
2.2H How to Find & Audit Facebook Ads (7:24)
MODULE 3 Lead Generation Through Networking
3.1 Different Network Types (22:39)
3.2 Networking Tips and Tricks (7:28)
3.3 Fill Your Calendar Networking Opportunities (31:20)
Module 4 Online Lead Generation for your Business.
4.1 LinkedIn & Automated Prospecting (12:44)
4.2 Facebook & Facebook Groups (7:46)
4.3 Blogs & Vlogs (2:43)
4.4 Google (2:54)
Module 5 Business Owner Discovery Interview Library
BOUNUS MATERIAL. WHAT TO ASK IN A DISCOVERY INTERVIEW (13:32)
5.1 Interview with Adam Gibson Co Owner of Energy and Telecommunications Partners (92:27)
5.2 Interview with Clint Rarey District Manager of TriSmart Solar (58:12)
5.3 Interview with Dan Schweiterman. Owner of Regard Jewelry (109:03)
5.4 Scott Morris, Senior Partner at Morris Injury Law (74:20)
5.5 Owner of the Arogya Center (84:35)
5.6 Interview with Eddie Esparza, Co Owner of HIT Athletic (78:55)
5.7 Interview with Dawn Dantzler, Director of Marketing Tilson Homes (115:51)
5.8 Interview with Mike Jarman, CEO of TurboPass (51:42)
5.9 Interview with Doug Smith Owner of Jack's Mountain
5.10 Interview with Jack Grimm, Owner of Securimax
5.11 Interview with James Stockton, Sales Manager of A&W Roofing
MODULE 6 Discovery & Sales Guide
6.1 Discovery (9:06)
6.2 Sales Meetings (14:51)
6.3 How to Price Digital Marketing Services (15:15)
MODULE 7 Flow Chart Downloads
Online Course Flow Chart Download
Custom Jeweler Video Based Email Strategy Flow Chart Download
Gym & Fitness Center Strategy Flow Chart Download
MODULE 8. RECORDED GROUP TRAININGS, ZOOM STRATEGY SESSIONS, MEMBERS INTERVIEWS. BASICALLY ALL THE STUFF WE DO AS A GROUP
8.1 TURN 1 ON 1 MEETINGS INTO LEADS (88:22)
8.2 CLUB THROW DOWN. DISCOVERY TRAINING FOR DIRECT PRIMARY CARE DOCTOR (79:34)
8.3 CLUB THROW DOWN. STRATEGY TRAINING FOR DIRECT PRIMARY CARE DOCTOR (75:26)
8.4 CLUB THROW DOWN. SALES TRAINING FOR DIRECT PRIMARY CARE (102:13)
8.5 ZOOM Q&A ABOUT TAXES. WITH RENAY LAW (80:23)
8.6 MY TOP 4 INDUSTRIES TO FILM IN Q&A (76:32)
8.7 $120K DEAL Q&A WITH BRAD PRESTON (68:18)
8.8 TEXTBOOK TRIFECTA DEAL CLOSED BY CAMILO JIMENEZ (44:33)
8.9 JAKE HEPPTING $109K DEAL (53:59)
8.10 DEFINE WHO YOU ARE AND WHAT YOU DO (68:06)
8.11 $60K REAL ESTATE DEAL WITH WALTER ESCARZAGA (61:36)
8.12 MICRO CONTENT DISCUSSION (111:41)
MODULE 9: BULLETPROOF MINDSET FOR VIDEO ENTREPRENEURS
WELCOME TO BULLETPROOF MINDSET (2:41)
AUDIO: I DARE YOU (7:14)
AUDIO: LISTEN TO THIS WHEN YOU NEED MOTIVATION (7:47)
AUDIO: LISTEN TO THIS WHEN YOU HAVE FAILED AT SOMETHING (6:47)
AUDIO: DO YOU NEED HELP (5:36)
VIDEO: RECOMMENDED READING LIST (4:27)
VIDEO WORKSHOP: IMPOSTER SYNDROME, CONFIDENCE AND DEFINING YOUR GREATNESS (83:54)
VIDEO WORKSHOP: DEALING WITH RISK AS AN ENTREPRENEUR (50:56)
VIDEO WORKSHOP: KILLING PROCRASTINATION (88:59)
AUDIO: LISTEN TO THIS IF YOU FEEL DESPERATE
FREE PREVIEWS
2.2A Requesting Access to Client Facebook Pages (4:56)
3.1 Different Network Types. Get in front of business owners this week. (22:39)
5.6 Interview with Dawn Dantzler, Director of Marketing Tilson Homes (41:16)
Teach online with
1.14 Product Videos
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